CPRS Webinars

Free Viewing for CPRS Members

Upcoming Webinars 
August 22, 2017
2 pm ET
Amanda McCuaig, APR and Gail Pickard, ABC
Snow Day: What Vancouver learned during its one-in-30-year winter snow event 
Join us on August 22, at 2 PM (ET) for our ‘coolest’ webinar yet. Amanda McCuaig, APR, Communications Manager (Engineering) at the City of Vancouver, will be on hand to discuss how her team dealt with an interesting set of challenges posed by last winter’s incredibly unusual snowfall. Hear about the innovative process they undertook, the lessons learned and why they’re still dealing with related issues today.

About the presenters:

Amanda McCuaig, APR, Manager of Communications (Engineering), City of Vancouver

Amanda is a communications professional with more than 10 years of experience in non-profit and local government – including working as communications coordinate for Science World BC during their $35 million renovation, and winning the Canadian Museum Association Award for Best Marketing Strategy for her 2012 strategic communications plan for the Museum of Vancouver. She joined the City of Vancouver in 2013, where she has worked on projects like the Burrard Corridor, the replacement of the Dunsmuir and Georgia Viaducts, and the development of the Greenest City Refresh and the Renewable City Strategy. 

Gail Pickard, ABC, Associate Director of Communications, City of Vancouver 

Gail is the Associate Director of Communications for the City of Vancouver, and has more than 25 years’ communications experience working in corporate settings (BC Lottery, Coast Capital Savings, ICBC), and also worked as a journalist and for an MP in Ottawa. Some of Gail’s achievements include: communications lead for two credit union mergers in two years; pioneering the internal communications function and the first intranet (1997) at the former Richmond Savings; change management communications for multiple projects as part of ICBC’s 38-project, five-year Transformation Program; and multiple communications awards at the local, national and international levels. Since joining the City in January 2016, Gail has made her mark by leading the PR for the bike share launch, kicking off the Arbutus Greenway construction, and managing communications and issues for the MMBC recycling services transition. 

Issues Management
Archived Webinars
May 9, 2017
2 pm ET
Andrea MacLean, APR and Steve Winogron
Tell Me a Story
Tuesday, Apr. 25, 2017
1 pm ET

Sheridan McVean, MBA, APR, FCPRS & Chaseten Remillard, PhD
Notley and the Beast: An analysis of the crisis communications of Rachel Notley during the 2016 wildfires 

View recorded webinar 
Communications Research Study
Tuesday, Apr. 18, 2017
1 pm ET
Jane Stokes
The 30-Minute Makeover: A Writing Refresher for Branded Articles
Writing techniques
Thursday, Dec. 15, 2016
2 p.m. ET

The CPRS professional liability insurance program and you!
Membership Benefit
Wednesday, Nov. 16, 2016
2 p.m. ET

Royal Roads University
From Surviving to Thriving: How pioneering PR women achieved success on their own terms
Public Relations Research Study
Tuesday, Sept. 20, 2016
2 p.m. ET
Diane Bégin, APR and Jordan Redshaw
R.A.C.E. and the Fort McMurray Crisis

Social Media/Crisis Communications
Tuesday, August 30, 2016
2 p.m. ET
Sussex Strategy Group
Demand a Plan
Government Relations Campaign of the Year 
(Silver winner) 

CPRS Awards of Excellence Winner
Tuesday, July 26, 2016
2 p.m. ET

Hugh MacPhie
The Power of Magnetism:
How to Create Profound Connections between an Organization and its Tribe  

WPRF Session

Tuesday, May 10, 2016
2 p.m. ET

Mount Saint Vincent University
A visual roadmap to success:
An analysis of the two-way communication
in the social media space
View recorded webinar

Social Media

Tuesday, April 19, 2016
2 p.m. ET

North East Local Health Integration Network

Shift Happens...Through Effective Engagement
View recorded webinar

Community Engagement

Tuesday, Feb. 9, 2016
2 p.m. ET

Royal Victoria Regional Health Centre
Game On!  Make your mission possible
View recorded webinar

Employee Engagement

Tuesday, Nov. 24, 2015
2 p.m. ET

Argyle Public Relationships

Social purpose, business value:
The global trends that are transforming PR

View recorded webinar

Global Trends in PR

Tuesday, Dec. 8, 2015
2 p.m. ET
Vancouver Coastal Health
VCH True North – Picturing the Possibilities
View recorded webinar

Internal Communications/
Employee Engagement

Tuesday, Jan. 12, 2016
2 p.m. ET

Back-to-School With Walmart
View recorded webinar

Media Relations