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Last year's report went deep on the industry itself: identity, ethics and the early signs of AI adoption. This year, we're asking many of the same questions to Canadians and to communications and public relations professionals at the same time.

Your answers, alongside the Canadian public's, will shape the 2026 State of Public Relations in Canada report: what people trust, how AI shows up at work, and where professional judgment and public perception line up.

The professional survey takes 10 to 15 minutes and closes September 20. Leger collects and reports all responses in aggregate. CPRS never sees your individual answers.


 
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Join the Conversation 

Join the national conversation using #SOPR2026 on LinkedIn.