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Regional Communications Manager French Services

CBC Radio-Canada

Job Description

Regional Communications Manager (French Services) - WIN00739
Job Family: Communications
Primary Location: Winnipeg
Status of Employment: Permanent, Full-time
What it’s like working at CBC/Radio-Canada
At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.
Your role:

As a leader, inspiring those around you must come naturally. You feel compelled to challenge traditional ways of thinking and are focused on always doing things better and helping those around you do the same. We count on you to shape the culture that helps our people thrive – all while navigating a constantly evolving environment.
The Regional Communications Manager for the Manitoba and Saskatchewan Regions determines, develops and applies CBC/Radio-Canada French Services communications. You also ensure objectives are met and monitor their attainment by overseeing communications-related activities such as media and public relations, partnerships, internal relations, audience relations, advertising, marketing, and interactive communications; organize and supervise the various phases of communications campaigns; analyze campaign impact and decide what action is required to achieve regional and corporate communications objectives from a marketing standpoint; represent the Corporation in the community and act as its official spokesperson; establish and maintain relations with the various levels of management; determine, plan, and develop communications strategies, also advising the programming units; define and coordinate internal/external strategies; and convey and apply corporate communications strategies in your region.


We are looking for a candidate with the following: 
  • University degree in a communications-related field.
  • Six to eight years’ relevant experience.
  • Proven experience developing and carrying out strategic communications plans.
  • In-depth knowledge of internal/external communications, PR, graphic production, TV and radio promo production, web 2.0, and management.
  • Strong team management experience.
  • Advanced knowledge of the region served (socio-demographics, politics, arts & entertainment, etc.); able to analyze various studies and specialized data.
  • Creativity needed to spearhead, drive and guide the development of innovative strategic communications plans.
  • Able to maintain good relations with in-house and outside partners.
  • Good powers of persuasion; excellent communicator.
  • Good writing skills.
  • Solid grasp of the public broadcaster’s role and function.
  • Good knowledge of the MS Office suite.
  • Bilingual (written and spoken).
Candidates may be subject to skills and knowledge testing.
If this sounds interesting, please click on ''Apply online''. We thank all applicants for their interest, but only candidates selected for an interview will be contacted.
CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to
You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.
Wherever in the wording of the job description either gender is used, it shall be understood to include all genders.

How To Apply

Please apply online at:
Contact For This Position
CBC Radio-Canada - Winnipeg MB

Company Website: View
Job Location
Winnipeg MB
Job Level & Type
Intermediate Level
Full Time Permanent Staff Position
Listing To Be Posted Until
June 22, 2019
Apply on company website