CPRS Vancouver - Staying Strong: Crisis Management Lessons of the Humboldt Broncos Tragedy

May 02, 2019 to May 02, 2019
05:30 PM

Event Description


Thursday, May 2nd, 2019
5:30 PM - 7:30 PM PDT


Simon Fraser University - GoldCorp Centre for the Arts 
Djavad Mowafaghian World Arts Centre 
149 West Hastings Street 
Vancouver, BC V6B 1H4


On April 6, 2018, the unimaginable happened when the Humboldt Broncos Junior A hockey team’s bus collided with a semi-truck at a quiet remote intersection in northeast Saskatchewan. Sixteen of the twenty-nine passengers on the bus were killed – the remaining thirteen were left with lasting physical and emotional scars.

The Broncos’ organization and Humboldt community, overwhelmed and reeling from this horrific tragedy, engaged Grant Bastedo and his team from Takt Communications to assist with crisis management and media relations.

Join us to hear Grant share the lessons they learned, while managing one of the most widely-covered tragedies in recent memory. His presentation will give you a behind-the-scenes look at what it’s like to deal with a major crisis. He’ll explain how Takt’s small team overcame seemingly insurmountable issues, under intense time pressures, with the world’s media on the doorstep.

This talk will explore:

The Crisis Within the Crisis: Learn how advanced crisis planning can significantly reduce stress and chaos during a crisis.

Communications Triage:

Learn how to determine priorities, assign tasks and regain control during a crisis.

Keeping the World on Your Side:

Hear about the amazing outpouring of support from empathetic hockey fans and the challenges accommodating requests, managing gifts and expressing the appropriate gratitude.

 Register Here


5:30 p.m. to 6:00 p.m. Registration, networking and refreshments

6 p.m. to 6:45 p.m. Welcome, introductions and keynote address

6:45 p.m. to 7:00 p.m.  Q&A

7:00 p.m. to 7:30 p.m. Wrap-up and additional networking


Early Bird Rates available until April 12, 2019

$35 for members

$15 for student members

$45 for non-members

$20 for student non-members

Regular rates (post-April 12, 2019)

$45 for members

$20 for student members

$60 for non-members

$25 for student non-members

ring the Team Discount (for groups of four)

$157.50 for members (CPRS member + 3 team members)

$70 for student members (student member + 3 team members)

$210 for non-members (non-member + 3 team members)

Registration ends on April 30, 2019. Pre-registration and payment is required.

NO REFUNDS for no-shows or cancellations received less than 48 business hours prior to the event.


 Grant Bastedo, Principal, Takt Communications

Grant Bastedo, APR, is an award-winning accredited public relations professional from Regina, Saskatchewan. Grant has 28-years of public relations and crisis management experience and has helped numerous clients protect and restore their corporate reputations. Since last April, Grant has led the crisis management for the Humboldt Broncos’ bus tragedy. Newsrooms across Canada voted the Humboldt Broncos’ crisis the most important story of 2018.